PROBLEM

Every bride wants to find the perfect wedding gown, but the bridal industry has never been able to adequately make this dream a reality. Their shopping experience is difficult and taxing, with frustrations caused by limited variety, huge time commitments, stressful sales environments, and additional expenses over the cost of the gown to achieve the right fit.The last major disruptor in the bridal industry was in 1933, bringing gown samples in-store for brides to try on prior to purchase, but that does not go nearly far enough.

SOLUTION

NUORIKKO eliminates all those frustrations with interactive styling and fitting through technology, so brides don’t have to step foot inside a dressing room to try on multiple options and purchase their dream gown in the right size.

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